Tuesday, August 25, 2020

American International Group (AIG) Research Paper

American International Group (AIG) - Research Paper Example This article examines that the CEO Greenberg guaranteed that he connected with everybody remembering the various presidents for power and henceforth fabricated himself a stronghold of help and manufactured himself and AIG insusceptibility from questions and outside evaluating which would have found the misrepresentation and unlawful business bargains that were occurring in the organization and which prompted the gigantic extension of the organization and its definitive destruction. The remainder of the officials offered their full help of the illicit Credit Default Swap (CDS) venture which despite the fact that it got a great deal of cash than some other division in the firm, its exercises and morals were flawed. The administrators even forestalled outer review firms from coming to review them as they didn't need their excellent misrepresentation and illicit plan to be found by pariahs despite the fact that that in the end occurred. In the event that lone the firm had a hierarchical culture that required outside reviewing, at that point they would not have started the program in any case consequently sparing themselves humiliation and government the bailout cash. A more grounded morals program would have kept Greenberg from asking for help to keep the firm from being examined and the revealing of reality. The corporate officials were unscrupulous and held business bargains that were not illicit but rather dishonest. They additionally endangered the lives of a huge number of Americans through the exploitative arrangement with CDS the same number of individuals whose cash was lost somehow would have endured. Their dishonest lead additionally out in danger the occupations of every one of their representatives some of whom even had no clue about what actually that money related office that managed CDS was about or that it even existed and consequently were trapped in the impromptu at the disclosure of reality. On the off chance that the officials were moral and leg it in the organization, the bailout would not have been important. A more grounded morals program would have forestalled even the unlawful office authorities to do these illicit arrangements. The corporate administrators ought to be the ones to set an ideal guide to their workers and not help in turning them lawbreakers in the event that they had set up a more grounded morals culture inside the association. 3. What could AIG have done any other way to forestall its disappointment and resulting bailout? AIG ought to never have set up that office and the CDS monetary dealings in any case. This would have forestalled the entire emergency as it might have been. Much after its creation, they would have permitted outer reviewers or even outside examination to be done which would have uncovered the issue as ahead of schedule as conceivable thus keeping the administration from spending over $180 billion rescuing it and keeping it from being completely bankrupt consequently forestalling diff erent organizations and people in America from the effectively awful financial downturn of 2008. The representatives who knew about the arrangement ought to have would avoid an untrustworthy arrangement and even stepped up to the plate and report the firm to protections and trade if the corporate culture had shown them how to be moral. 4. Give your contemplations/sentiment about the significance of Corporate Culture in the Business world? Corporate culture gives direction to all the representatives in an association beginning from the top officials to the out and out base worker in the hierarchy of leadership (Flamholtz and Yvonne 3). This in this manner guarantees that no deceptive conduct goes unreported to the fundamental specialists subsequently forestalling a humiliating circumstance later on. A business has numerous partners and a decent corporate culture assists with characterizing the jobs of every one of these partners

Saturday, August 22, 2020

Academic Achievement and Physical Fitness

Scholastic Achievement and Physical Fitness Presentation Increased degrees of stoutness and unforeseen weakness guidelines among understudies over the United States (US) has carried a great deal of center to understudy wellbeing and all the more in this way, the impacts of terrible wellbeing on scholastic execution (Chomitz, 2009, p. 30).Advertising We will compose a custom theory test on Academic Achievement and Physical Fitness explicitly for you for just $16.05 $11/page Learn More However, the discussion on the connection among's wellbeing and scholastic execution has for quite some time been done and finished up. Then again, the discussion on the connection between's physical exercises (as a significant wellbeing aspect for understudies) and scholarly execution is just rising. The advantages of customary physical exercise have been broadly recognized all through wellbeing and clinical circles. For example, inquire about examinations done on creatures have reached a resolution that physical practicing increments neural turn of events while other firmly related comparative investigations have attested that physical practicing prompts a more prominent advancement of neuronal neurotransmitters (Grissom, 2005, p. 1). Expanded physical movement has additionally been avowed to decrease feelings of anxiety and similarly lessen tension, among understudies as well as in the general human populace too. These variables have been related with expanded scholarly execution. Truth be told, there has been proof of up and coming examination considers recommending that the absence of physical exercise or dormancy may sooner rather than later overwhelm the inconvenient impacts tobacco is known to have on people (Grissom, 2005, p. 1). A few areas of the media have additionally recognized that overcomers of malignancy have a higher probability of forestalling the event of the malady in the event that they consistently practice and watch a solid eating routine. These discoveries are probably going to build up another conne ction between the learning condition and understudy intellectual improvement yet more inquiries despite everything wait on whether the connection between physical activities and scholastic accomplishment can be connected to scholarly execution when state administered tests are material (Kirk, 2006, p. 203).Advertising Looking for proposal on wellbeing medication? How about we check whether we can support you! Get your first paper with 15% OFF Learn More This perspective is shared by Grissom (2005) who takes note of that â€Å"Few contemplates have utilized normalized wellness quantifies and government sanctioned grades in enormous urban populaces or analyzed the relationship of scholarly accomplishment and wellness among rudimentary and center school students† (p. 3). Be that as it may, a similar degree of positive thinking about physical practicing in the media and wellbeing circles isn't confirm in the instructive field for what it's worth in different trains too. Indeed, i n instructive circles, physical training is viewed as an extracurricular action and if there is expanded weight on instructors to improve scholastic outcomes, regularly, physical training is the first to be decreased with the goal that additional time is made for other scholarly exercises. Numerous scientists are against this kind of pattern since they clarify that in the event that physical instruction uncovered a positive connection with scholastic greatness, at that point it would never again be seen as an extra curricular movement (Grissom, 2005, p. 1). This examination basically depends on this perspective in light of the fact that separated from the conspicuous medical advantages related with physical instruction, there is as yet an immediate connection it needs to scholastic greatness. There have been exceptionally negligible research done to build up the connection between physical wellness and scholarly accomplishment and those that exist have noteworthy system issues that in the long run bring about the event of huge questions about their discoveries. Those that have had a convincing finding have anyway endured the issue of getting believable information to help their contentions and in this way their decisions are not as solid as they ought to be.Advertising We will compose a custom proposition test on Academic Achievement and Physical Fitness explicitly for you for just $16.05 $11/page Learn More Nonetheless, one of the principle factors why numerous specialists have hit an impasse in setting up the connection between physical wellness and scholastic accomplishment is a direct result of the way that it is hard to acquire substantial and dependable measures for both physical wellness and scholarly greatness. On account of this test, this examination will utilize the state testing models for the two factors (scholastic accomplishment and physical wellness). From the comprehension of the connection between scholastic greatness and physical exercise, e ducationists can in this manner be guided on the best channels to coordinate their assets. Thinking about the significance of this examination in the foundation of positive scholastic results in schools, this investigation builds up that there is a positive connection between's physical practicing and scholarly accomplishment. Significance of Understanding the Study Understanding the connection between physical wellness and scholarly accomplishment is significant for educationists and guardians the same since it guarantees they know about the elements that identify with the two factors and how it might influence understudies and kids separately. Educators and educationists may discover the data very valuable in drawing up a viable program that essentially coordinates the two factors for ideal outcomes (Science Daily, 2010, p. 4). As such, they can have the option to effectively find some kind of harmony among physical and scholarly exercises for ideal outcomes. This likewise involve s encouraging the improvement of the correct program blends and strategy adjusts which are excessively touchy to the change of training principles. Additionally considering most teachers are ordinarily constrained to improve scholastic execution considering rare instructive assets, this study’s discoveries are probably going to point such individuals the correct way by recognizing potential regions of viable asset assignment that will thus prompt the best possible usage of scholarly assets (Science Daily, 2010, p. 4). Time is one such asset and numerous schools are regularly confronted with the difficulty of dispensing time to the most profitable utilitarian regions of education.Advertising Searching for proposal on wellbeing medication? How about we check whether we can support you! Get your first paper with 15% OFF Find out More From the comprehension of the commitment physical training brings to scholastic execution, time can hence be apportioned to physical instruction in the event that it is set up that it has a critical commitment to scholarly execution, or unexpectedly, time can be decreased on the off chance that it is set up that it doesn't have a noteworthy commitment to scholastic execution. Since most instructors have regularly been condemned for not giving all encompassing training and just centered around scholarly execution, the discoveries of this investigation will be valuable to teachers and strategy producers in building up the degree through which physical training will influence scholastic execution in light of the fact that physical wellness is a component of discovering that includes a comprehensive training requested by the vast majority (Science Daily, 2010, p. 4). Also, its effect on scholastic execution will be precisely measured in light of the fact that scholarly presentation is ty pically seen to be the apex of training and most learning establishments would not bargain it on the off chance that they don't have a right evaluation of the effect physical instruction has on it (scholastic achievement). Also, in today’s current time of expanded rivalry, many learning organizations have been seen to decrease the time allotted to physical instruction so as to have an upper hand over others foundations thus the data got from this investigation will be valuable to learning establishments which don't plan to take this technique while still maintain great scholarly execution (Science Daily, 2010, p. 4). Writing Review The worry about youngsters wellbeing has been another issue of concern in instructive circles as well as in groups of friends. All the more along these lines, there have been expanded worries about the expanded pace of stoutness among youngsters and new research contemplates introduced at the American’s Heart Association discussion recommend that physical wellbeing worries among understudies is corresponded to the degree of scholarly accomplishment (Cottrell, 2010). There have been firmly related research examines done by Cottrell, an instructive specialist at Wood County in America who was attempting to build up the connection between weight list and scholarly execution. He recommended that understudies who would do well to grades (better than expected) in Mathematics, science and social examinations were in a general decent physical condition of wellness while the individuals who were not in acceptable physical wellness (in a time of two years) performed ineffectively in scholastics for the two years considered (Chomitz, 2009, p. 30). In confirmation of his discoveries, he clarified that The bring home message from this investigation is that we need our children to be fit as far as might be feasible and it will appear in their scholastic execution (Cottrell, 2010, p. 31). He further emphasized that But on the off cha nce that we can mediate on those kids who are not really fit and get them to genuinely fit levels, we may likewise observe their scholarly exhibition increment (Cottrell, 2010, p. 32). In supplementing these discoveries, helper contemplates (still done by Cottrell) recommended that understudies who routinely partook in physical activities will undoubtedly have an exceptionally energetic adulthood (Cottrell, 2010). Because of these discoveries, it was built up by the American heart affiliation that understudies ought to do in any event an hour of physical practicing a day with the goal that they are in fit situation to upgrade their childhood and improve their scholarly exhibition out and out (Science Daily, 2010). In adding their discoveries, Medical News (2011) presumed that â€Å"The study sugges

Thursday, July 30, 2020

History of the Visual Cliff in Psychology

History of the Visual Cliff in Psychology Theories Developmental Psychology Print How the Visual Cliff Tested Babies Depth Perception By Kendra Cherry facebook twitter Kendra Cherry, MS, is an author, educational consultant, and speaker focused on helping students learn about psychology. Learn about our editorial policy Kendra Cherry Updated on January 21, 2020 Barbara Peacock / The Image Bank / Getty Images More in Theories Developmental Psychology Behavioral Psychology Cognitive Psychology Personality Psychology Social Psychology Biological Psychology Psychosocial Psychology A visual cliff involves an apparent, but not actual drop from one surface to another, originally created to test babies depth perception. Its created by connecting a transparent glass surface to an opaque patterned surface. The floor below has the same pattern as the opaque surface. This apparatus creates the visual illusion of a cliff while protecting the subject from injury. History of the Visual Cliff In order to investigate depth perception, psychologists E.J. Gibson and R.D. Walk developed the visual cliff test to use with human infants and animals.?? Earlier research had revealed that infants will respond to various depth cues even before they are able to crawl. Depth cues allow people to detect depth in a visual scene. These can include both monocular cues such as relative size and overlap, or binocular cues such as retinal disparity. Gibson and Walk were interested in whether or not an infants ability to perceive depth is a learned behavior or if it was, as they suspected, innate. Gibson and Walk described their visual cliff apparatus as a large sheet of heavy Plexiglass supported a foot or more off the floor. Early versions of the experiments involved animal subjects such as turtles, goats, rats, lambs, kittens, dogs, pigs, and monkeys.?? On one side of the glass, a high-contrast patterned fabric is pressed up against the underside to make the glass appear solid. The same material is laid on the floor below the glass, creating the visual illusion of a cliff. This allowed researchers to test infant perception while still ensuring the safety of their young subjects. Visual Cliff Infant Test In the test, a child is placed on one end of the platform and the caregiver stands on the other side of the clear surface.?? The assumption was that if a child had developed depth perception, he or she would be able to perceive the visual cliff and would be reluctant or refuse to crawl to the caregiver. It was also assumed that infants who still lacked depth perception would crawl happily to their caregivers without even noticing the apparent drop. Gibson and walk concluded that the ability to perceive depth emerges sometime around the age that an infant begins to crawl. The fear of heights, they suggested, is something learned later in infancy as gain experience with bumps, scrapes, and falls. Understanding the Visual Cliff Initially, psychologists believed that the perception of the visual cliff was a matter of physical and visual maturity. Babies could see the difference by the age of eight months, while younger infants with less developed depth perception could not see the cliff. Because six-month-old children could be enticed to wiggle across the visual edge, while 10-month-old children refused to cross the threshold, it was assumed that the younger children had not yet developed depth perception while the older children had.?? Later research, however, has demonstrated that children as young as three months are able to perceive the visual cliff. When placed over the apparent edge, their heart rates quicken, eyes widen, and breathing rates increase. So if these infants can perceive the visual cliff, why would they be willing to crawl off what appears to be a straight drop down? The issue is that children of this age do not yet fully realize that the consequence of going over this visual cliff is potentially falling. This realization only comes later when the child begins to crawl and gains real experience with taking tumbles. The assumption has long been that avoidance of the visual cliff was related to a fear of heights, but recent research suggests that infants avoid the drop-off because they sense that they lack the physical skills to make the descent possible.??

Friday, May 22, 2020

How the College Bubble Will Pop - 1816 Words

Education is our passport to the future, for tomorrow belongs to the people who prepare for it today (Richardson 382). One of the most amazing things people have dreamt to obtain is the â€Å"American Dream†. It is so profound in all the things it can symbolize. It is freedom, justice, but most of all, it is a hope for a better way of life. The immigrants who made the long and dangerous voyage to America wanted their children to have experiences that they never got to experience, one of those things being to have an education. Education has been so important and cherished for many years now. Without it, usually meant a mediocre job was imminent. Without it, people will not be using their full potential. Without it, the American Dream is not†¦show more content†¦That increased potential higher education revenues. Surprise! Over the last three decades, tuitions rose faster than the economy grew. (Barone) As touched by Barone, it can be inferred that the many attempts to aid American people was one of many causes to this situation. Furthermore insinuating that the amount of government intervention may as well caused this college bubble. Things such as the federal grant program which â€Å"†¦gives money to state and local governments to spend in accordance with set standards and conditions† and also the foundation of School Program which funds â€Å"†¦ programs for public education in the state of Texas† must be carefully supervised (Scott 361). It is essential that the government takes action to take care of its people, but there must be an extent. The college bubble has been predicted to pop for some time now. The situation has gotten so bad that the â€Å"†¦total college enrollment has fallen by 1.5% since 2012† (Vedder and Denhart). The price is increasing at a substantial rate and it seems like it is not slowing down. â€Å"Even more alarming t han the rate of tuition growth is the blistering increase in total outstanding student loans, which grew 511% since 1999 to $1 trillion† (Piereson). One trillion dollars is an enormous amount of money and is way too high for loans lent out. At this rate, there will be no money to give out since there is not more money to lend. Even thoughShow MoreRelatedRisks Of The Student Loan Bubble960 Words   |  4 PagesIntroduction/Overview I will be examining the risks of the student loan bubble. A bubble in financial terms regards to the rapid rise of asset prices that isn’t backed by fundamentals. This will eventually cause a large sell off leading to a sharp depletion in those asset values. Over the last 5 years the American federal reserve bank has increased spending on federal student loans over 1,000%. From $100 billion to over $1 trillion dollars. According to Kate Hardiman from University of Notre DameRead MoreBubble Gum1107 Words   |  5 Pagesyou ever wondered who invented bubble gum, or why its pink? How do you go about getting the answers to these questions? Easy. Think way, way back, not to prehistoric times but close, 1928. Popular With Children, Unpopular with Parents and Teachers. The first known bubble gum appeared in 1906, and was a dud. Known as Blibber Blubber, it was sticky, brittle, and insufficiently cohesive. In 1928, an accountant, Walter Diemer, invented an improved version of bubble gum. The only food coloring heRead MoreThe Problem Of The Student Loan Bubble990 Words   |  4 Pagessociety’s future. The student loan bubble is a huge problem and has been for quite some time. According to the Consumer Financial Protection Bureau (CFPB), there are approximately thirty seven million student loan borrowers with their student loan debt running over a trillion dollars collectively – nearly seven percent of the national debt, and a nervous jolt should be running down our spines. The college dream is turning into our worst nightmare. This bubble is thinning faster than ever beforeRead MoreThe Brain On Love Essay1582 Words   |  7 Pagessecurity of that clear image can do no wrong. Falling, whether in slow motion or at high speed, until finding oneself swept into a perpetual fall, hopelessly in love with whoever the heart picks, not remembering how one had gotten there, an d to not care, because all that is known is bliss. How romantic this all seems, the young girl falling into the arms of the fast becoming man. Two people stumbling along unbeknownst of their fate, finding their soul mates in a blissful utopia. This is true loveRead MorePopping The Bubble : The True Cost Of Student Loans1699 Words   |  7 PagesPopping the Bubble: The True Cost of Student Loans Kyle Laffin is seen as an typical mid 20’s American. He attended college to pursue a degree in accounting and financial freedom, but this came at a cost which he didn’t imagine. He took out a loan with his father as an cosigner for a little over $100,000. Even though he got an accounting job directly out of college, he is now stuck paying back a monthly loan payment of $1,200, when he only makes $3,333 a month before taxes. This has forced his fatherRead MoreOutline of a Kpop Informative Speech Essays1443 Words   |  6 Pagesï » ¿November 8, 2012 Outline of Informative Speech Kpop Invasion Topic: Korean pop General purpose: To inform†¦ Specific purpose: To inform about Kpop. Central idea: To inform my colleagues about Kpop. Kpop is more than ‘Oppa Gangnam Style’ that many have come to know. From music, it branched out to the other forms of media that becomes a part of pop culture and that of the new generation. Introduction Attention-getter: Play ‘Run by Tiger JK ft. Baby-T the Jungle. I wanted to play thisRead MoreThe Real Estate Institute Of New Zealand Essay1544 Words   |  7 Pagesevidence of this variation be presenting data taken from the Real Estate Institute of New Zealand (REINZ), before describing how supply and demand acts as one of the core mechanisms to why house prices diverge across the country. After this, I will then investigate three arguments as two what has a noticeable effect on the price of the house. I will look at migration, and how people moving from one location to another, can have an observable effect on the house prices, by looking at the fallout ofRead MoreGoogle, Apple and Microsoft Compared Essays698 Words   |  3 PagesACTUALLY like them. Please, feel free to visit a local Microsoft pop-up store and take a look at the lively, colorful, and buoyant products. Employees are spunky and willing to help. Im not telling you to be like me, aka the Microsoft obsessed girly geek, what Im telling you is to give them a chance. If you still despise Microsoft, then fine, but dont bash them every chance you get. Take a couple minutes of your day to think about how much Microsofts changed, and THEN you can say all that you wantRead MoreThe Economic Failure, Collapse, Depression Or Recession?1260 Words   |  6 Pageseconomy is beginning to slowly perish, it appears only a few are willing to help. The question must be asked, how do we protect ourselves from this unavoidable collapse? However, contrary to popular belief, there are multiple steps to protect against self-debt while also bolstering the entire economy’s wellbeing. First, one must understand there are multiple unforeseen expenses from college debt to death in the family. Each expense seems as nasty and as large as the next. However, these costs can beRead MoreLady Gag The Most Talented And Awarded Artist Of Her Time1562 Words   |  7 Pagesplaying in nightclubs before being a teenager is no surprise. Gaga’s childhood high school is Convent of the Sacred Heart, and it is an only girl school in Manhattan. Her college from her early twenties is the Tisch School of the Arts at New York University with her goal being to earn a degree in music. Gaga did not stay in college long before terminating her studies to work towards her own music career. Following her termination from the school of arts, she begins to create Lady Gaga into her now

Saturday, May 9, 2020

Get the Scoop on Essay Samples for Mba Before Youre Too Late

Get the Scoop on Essay Samples for Mba Before You're Too Late Nevertheless, there's one essential difference. Assuming that you would like to get hired by a fantastic company, normally you'll be requested to write a skilled goals essay to demonstrate that you're the most acceptable candidate to occupy the available position. Such questions need deep introspection for you to get to the core of your nature and influences. Politically our candidate has turned out to be somewhat skilled. There's a greater chance you will accomplish your aims by writing them down. Don't forget, all type of activities you're speaking about in the essay must be associated with the scholarship program. So it isn't very simple to receive a high mark. Prior planning on the way you want to come up with your day care center is extremely important to acquire suitable resources, funds, and staff. The Essay Samples for Mba Pitfall Essay writing is part of learning process. Students have to follow alon g with the directions carefully to create an ideal law essay. Masters Essay is a superb service. Essay writing tips You want to take a while to think about a few fundamental questions. You require a resume targeting the specific position you're applying for. Employing a font that is simple to read is also important. For instance, it is crucial to set the margins so you have some white space around the text. You're employed as a senior software engineer for a reputable business. There is an assortment of companies that provide research paper writing services. When it isn't the sort of essay you would like to see, then you are able to keep shopping for the next firm. While there are lots of resources that will supply you with tips and techniques to draft your essays, there's nothing better than real-life examples that have actually been selected by some of the very best B-schools on earth. To begin with, students find it difficult to write excellent research papers since t hey do not have sufficient time. Understanding of important components of succeeding from the very inception will result in the life objectives and plans formation. An MBA is a critical part of my career objectives, and as such plays an important part in achieving my life objectives. You are going to receive a personalized score report highlighting your strengths and regions of improvement. ASSESS CURRENT EMPLOYEES When the benchmark assessment is finished, you will have a thorough report of the best job analysis and design. For instance, if the company school requested a DOC, that is exactly what you should send. Initially there were very few businesses in the business but as people came to know more about the value of the insurance and its benefits, several new companies emerged. My job was supposed to work alongside the industry manager to help produce a more healthy marriage between the finance and marketing and advertising departments, thus improving our sales and workpl ace atmosphere. You can receive the ideal writing help if you're prepared to shell out time to choose the very best service provider. What Does Essay Samples for Mba Mean? The school gives you minimal guidance for applicants hoping to earn an impression. Being a real nurse doesn't appear to have the identical great feeling that it used to. Being a real nurse used to be related to the white starched dress uniform and cap. Nursing is frequently a springboard to numerous different positions. Admissions committees wish to be impressed but they would like to be impressed by you. The Admissions Committee wants to understand more about you and your distinctive personality and the way that can ultimately lead to the Wharton community. Career in Insurance There is an assortment of positions in the field at which you can work and earn a career. There are a lot of challenges you'll have to overcome if you wish to write MBA application essays that work. Admissions committee officers are on the watch for the very best possible candidate profiles. A number of decades back, locating a service to become done with the MBA essays wasn't effortless. The MBA thesis should be well written, dependent on scholarly research and has to be backed by verifiable data. If this is the case, you should take a look at our sample MBA Essay Guide. Students should use a lot of sources when writing research papers. In the event the business school states the essay is optional, then you need to DEFINITELY write one. Rather it's a good idea to find out what quality of MBA essay writing service it's possible to get. Furthermore, the students don't know the right writing styles to use while writing their research papers. For example, the writing styles that are utilised to write science papers are not accustomed to compose social science papers.

Wednesday, May 6, 2020

Kodak Harvard Case Free Essays

Case preparation memo GROUP NAME _____________________________ YOUR NAME_________Jordan Lewis_______ CASE __Kodak_________________ 1. What is/are the problem(s) in this case? Keep it to a single statement. At most, you may point out a couple of the key questions. We will write a custom essay sample on Kodak Harvard Case or any similar topic only for you Order Now The problem in the Kodak case is that Kodak is losing market value because they are reworking their product line, causing doubt in customer mindset. They have created the Funtime film to attempt to regain market value. 2. What are the key issues? This is just a simple list (condensed SWOT). You do not need to analyze in great detail. The key issues are that they are losing market value by remaking their best seller. By attempting to enter the economy brand-pricing tier, they have restructured and rebranded their other films, making their consumer doubt the quality of their original product. They have renamed their superpremium film to correlate with their premium brand, which is a strength, but could lose a few of their customers in the transition. By not heavily advertising their new line of Funtime film they run the risk of not reaching their consumer. From a business standpoint, it seems odd to devote so little marketing to a new product, it seems as though they don’t care/believe in the product to begin with. 3. What are the alternatives? Be creative! What are the strategic tradeoffs (pros / cons)? This should be a list of at least 5 alternatives. They do not all have to be wonderful ideas. This is a brainstorming step -Take a percentage of the advertising/marketing dollars designated to the most well known, most purchased film, Gold Plus, and use it to run one campaign for Funtime. -Find a way to package the Gold Plus and the Funtime together. Advertise and market to current consumers of Gold Plus, their most popular film. -Give a free sample to 100 current Kodak users, it’s not incredibly costly and may be able to generate word of mouth advertising. -Sell each roll of Funtime individually. Set the price point a little higher than the packaged pricing would be, and market them as a quick solution to those necessary moments when a photo is needed. 4. Present a quantitative analysis of key alternatives (if appropriate). This section may include break even, margin analysis, ROI, LCV, etc. State clearly if you do not find relevant numbers in the case. It is an interesting strategy to sell the Funtime film in â€Å"value packs. † By selling them in packs they are making a relatively similar amount of money, as they would by selling one roll of Gold Plus film. On average consumers spent between $2. 50 and $3. 50 on a roll of film so by bundling Funtime together and selling them for roughly the same price as one roll of Gold Plus, it seems like a higher margin could be made by selling the Funtime rolls individually. If they were to sell them individually they could sell them for 0. 0 less than their Gold Plus and still make a decent margin, while maintaining the lower price point necessary for the consumer. The case states that Funtime is to be sold at a price 20% less than Gold Plus, which is sold for 20% less than Royal Gold. 5. In your own words, what is your recommendation? First, what reason(s) do you have to choose this alternative? Second, how will it be imp lemented? Use the marketing mix elements and research components as implementation guidelines. The previous sections can be duplicated within your group, but this part should be individual effort. The best strategy would be to concentrate on the new product line and promote it heavily with a competitive price. Product strategies: I think they need to reevaluate the way they are introducing Funtime into the market. It makes little to no sense to introduce an economy price based item into the market without advertising it. In analyzing their target only 10% were price shoppers, but their manager of general merchandise marketing stated that there is a significant rise in price-sensitive shoppers, so it would make sense to dedicate at least a portion of the marketing strategy to the new price point product. Go for market penetration! Pricing: The Funtime film is meant to fit the economy brand pricing tier. The other films in this tier range from $2. 69-$2. 91. The case does not directly state the price of one individual roll of Funtime film. It does however mention that it is only to be sold in packages of two or four. It would make most sense to sell two of the Funtime films for the price of one roll of their premium film. However, they do offer more exposures in the pack of four and could possibly sell it for a larger margin. Especially if they are trying to compete with the private label margin which is higher than Kodak’s margin. To implement this pricing strategy I would advertise a â€Å"2 for 1† or â€Å"more bang for your buck† strategy, emphasizing the quality or genre difference as well. Promotional ideas: As an alternative I would choose to offer some form of promotion for the Funtime film. I find it necessary to promote a new product, rather than introduce it twice a year in limited quantities. An economy-based shopper is looking for something easy, cheap, and on the go, so make it easily accessible to them. Promote it around graduation time, wedding season, and holidays so that people remember to pick up an extra roll of film. By releasing it with hardly any advertising and on a limited quantity run it doesn’t show much confidence in the product to begin with, so leave it out there and promote it when necessary. Distribution tactics: Distribute at point of sale, registers, next to picture frames, in the photo developing section of department and drug store. Maybe even convenience stores. It is an economy priced item, sell it where people will make it an add-on sale item. Distribute where current users of Kodak film shop so that they may become acquainted with it and understand its use. Research (goals, methods, etc. ): Research how other companies marketed and sold their economy brand priced film. Find out which consumer would be interested in the film and target them. Use a survey to ask current consumers what price they would be willing to pay for a less premium film, and what they would expect out of it. Run a trial test in key areas and around peak seasonal times. How to cite Kodak Harvard Case, Essay examples

Wednesday, April 29, 2020

The 14Th Dalai Lama Essays - Tulkus, Tibetan Independence Movement

The 14Th Dalai Lama Research Paper November 12, 1999 The 14th Dalai Lama ?Dalai Lama? literally means ocean priest. His vast followers, awestruck by his presence, cast their eyes downward, fall to the ground and weep. They cannot look directly in his eyes out of respect. The Dalai Lama realizes the magnitude of his position, but dismisses the idolatry. His people call him ?His Holiness.? He calls himself a Tibetan who chooses to be a Buddhist monk. He also was leader of a country that Tibetans say is occupied and that Beijing says has always been part of China. He is considered the reincarnation of the previous 13 Dalai Lamas of Tibet, the first born more than 640 years ago. This Dalai Lama is different from his predecessors, though. For instance, the 13th Dalai Lama was strict and formal, and most Tibetans couldn't get close to him except during public blessing ceremonies. The 14th Dalai Lama meets often with Tibetans and foreigners and never keeps people at a distance. He is among 600 Tibetan Buddhist monks living in Dharamsala, in northern India. About 7,000 of the 24,000 who live in this city are Tibetans, with the greatest concentration in the village of McLeod Ganj?the seat of Tibet's government-in- exile. The Chinese occupied Tibet in 1950. For nine years, the Dalai Lama tried to negotiate peaceful coexistence with his people and the Chinese. When that failed, he fled in 1959 to India, where he set up Tibet's government-in-exile. Lhamo Thondup was born July 6, 1935, to peasant farmers in Taktser, a poor settlement on a hill overlooking a broad valley in northeastern Tibet. Buddhist priests from Lhasa, Tibet's capital, came for the boy when he was 2. Omens led them to him: from the way the head of the 13th Dalai Lama had turned in his coffin toward the child's village, to the vision of the house seen in a lake by a high priest. The boy was renamed Jamphel Ngawang Lobsang Yeshe Tenzin Gyatso and raised by monks in Lhasa in the 1,000-room Potala palace, where the fifth through the present Dalai Lamas resided. As a boy, he had no idea what it meant to be the 14th Dalai Lama?the ruler of the land hidden behind the Himalayas. He was tutored in Buddhist teachings. At 15, with his country under threat from the newly communist China, he formally became head of Tibet, which is about three times the size of California. At that time in 1950, peace in Tibet was shattered when 84,000 Chinese soldiers launched an attack at six points along Tibet's border. Chinese officials say communism liberated the downtrodden Tibetan people from a feudal theocracy harshly ruled by a succession of Dalai Lamas. But many Tibetans say communism never was attractive for them, and they always considered the rule of the Dalai Lama benevolent. Fearful of being captured by the Chinese and believing he would be more effective outside Tibet, the Dalai Lama fled at age 24 across 17,000-foot Himalayan passes into India. Together with the 70-man remnant of the Tibetan government, he was given political asylum. He chose India for its proximity to his homeland, and Tibetans felt a spiritual kinship with their neighbors because Buddhism originated in India. Buddhism teaches people to eliminate suffering caused by ignorance, egotism and self- centeredness. Buddhists cultivate morality, generosity, patience, energy, wisdom and meditation. They believe good actions lead to a promising rebirth. Tibet was the only place where Buddhist monks solely ruled the country. Leaders were thought to be incarnations of enlightened beings, and they taught others how to calm their minds and cultivate altruism. Tibetans say they lived peacefully until the Chinese invaded their country. Since then, 1.2 million people -- 20 percent of the Tibetan population?have died in combat and through massive famines from collectivized farming and diversion of Tibetan grain to China. The Chinese gutted all but 10 of Tibet's 6,254 monasteries, and their treasure -- $80 billion in jeweled, gold, silver and bronze statues and other holy items?was trucked back to China and later sold in markets in Hong Kong and Tokyo. Still, the Dalai Lama, 1989 Nobel Peace Prize winner for his non-violent quest to free his homeland, doesn't